Hmmmm.....

What can be said about this then? Well at first glance it looks, looks, well kinda dull doesn't it?

I mean this poster is based on the 1998 conceptual art that was used to inspire the film's construction. And you can't feel a little dissapointed with the end result.

I mean in one sence it doesn't scream Hollywood success. That from the Tolkien fans POV is a good thing i guess.

But, for your joe public, the audience that New-Line are targeting, it doesn't look like it's the blockbuster film it was set out to be.

If I saw this poster in the cinema it wouldn't really inspire me to go see it. That is if I knew nothing about LOTR already.